Animation film sequels can be a mixed bunch, whilst Toy Story sequels have added to the joy brought from the originals, other franchises have slowly got poorer and poorer, Shrek being our worst offender! Coming from Dreamworks Animation, the same studio as Shrek, Kung Fu Panda 2 was an enjoyable sequel and as such a franchise was born with a spin-off TV show and now we have … [Read more...]
How is this Romantic in a RomCom?
The other day for our BMAF movie night, I sat down with Mrs BMAF and we scoured Netflix for something to watch. The wife chose Serendipity, a film I had seen a long time ago, but with John Cusack in it I was happy to watch it again! The film is along the lines that things happen for a reason and if its meant to be, its meant to be etc. It concerns Cusack as Jonathan and … [Read more...]
Christmas Shopping with the movies!
It would seem more and more brands are now using movies to sell their products! Christmas this year seems to have seen it go into overdrive! The leaders are of course for movie-related Christmas Shopping are Star Wars; Minions and of course Disney’s Frozen, from everything to socks and other clothes to Soap and shower gels. Not forgetting of course that we can use movies … [Read more...]
Mog Blog: The cat stealing UK hearts this festive season
Here in the UK, as the run up to Christmas begins, all our major stores release their advertising campaigns to entice us to shop with them. Most years, John Lewis Retail wins, due to a combination of using a great song and a message about the meaning of Christmas. They seemed to be winning with this year's effort too!. It’s message was about looking after … [Read more...]
What Happens Next? Adding to the Film Experience
We have looked in a previous blog at how movies can sell products using everything from Minions to characters from Disney. But it doesn’t just have to be food they can put their name to, clothing, of course is an obvious one. I’ve many a film related T-shirt. Licensing can be a multi-million pound industry, all adding to our film experience! Star Wars is often praised as … [Read more...]